I’m Nathan Shinkle, a Graphic Designer and Art Director with more than eighteen years experience in the apparel industry.
adidas
Sr. Design Manager - SpeedLab Graphics
March 2016 - Present
NOTE: SpeedLab is adidas’ Close-To-Market business unit, focused on bringing unplanned product to market in as little as 10 days.
Collaborate with global counterparts to establish seasonal art direction
Develop exercises for faster, more effective brainstorming
Identify and pitch immediate opportunities to Marketing personnel on a daily basis
Use strength based management techniques to maintain morale in an extremely fast paced and unpredictable environment
Direct photo and video shoots to generate assets for product marketing
adidas
Design Manager - Major League Soccer Graphics
September 2013 -March 2016
Provide art direction to internal and freelance designers
Oversaw the design phase of six MLS fan gear collections with the highest sales results to date
Identified and lead the development of several design processes, increasing interdepartmental efficiencies by 75%
Analyzed market trends and consumer needs to increase the effectiveness of the adidas concept process
adidas
Sr. Graphic Designer
September 2010 - September 2013
Worked in a variety of graphic styles across multiple lines of product for adidas, Reebok, CCM, Crossfit, NBA, NFL, NCAA, NHL, and MLS
Collaborated on several identity systems including Leo Messi, Derek Rose, RGIII, Winnipeg Jets, 2014 and 2015 NBA All-Star Events
Consultant to Collateral Team during the development of several eCommerce initiatives for adidas, adidas-SLD, and Reebok Cricket
MediaSauce
2D / UI / UX Designer
June 2008 - September 2010
Utilized knowledge of brand development to design websites, logos, print collateral, product packaging and environmental graphics
Created and maintained a resource library that is still accessible to all MediaSauce employees
Progressive Design Apparel
Design Team Lead
June 2004 - June 2008
Managed all design department workflow and assigned specific tasks to design team members
Established art direction for all projects that were produced in-house
Created graphics for web, print and sales collateral
TShirt1
Graphic Designer
February 2001 - June 2004
Conceived, created, prepared and output artwork for screen printing
Advisor to print shop staff as well as oversaw all aspects of production
Used knowledge of production techniques to create an efficient and more lucrative work environment
Education & Certifications
adidas Innovation Academy
Class of 2015
Indiana University – Purdue University - Indianapolis
Continued Education Certifications in Interactive Design
Indiana State University
Worked towards BFA
Terre Haute South High School
Class of 1996
Primary Skills
Art Direction
Design Management
Mentoring
Design Trend Analysis + Reporting
Interactive Wireframing
Graphic Design
UI/UX Design
Print Design
Identity Design
Illustration
Typography
Type Design
Painting
Printmaking
Screen Printing
Color Separations